Friday, April 8, 2011

Recipe for Disaster

Dear Taco Bell,

I am not a scientist, but I do know that "Signature Recipe" does not appear on the food pyramid. I believe you should consider not putting out PR that informs people that your ground beef is 12% "Signature Recipe" if you don't already know that "Signature Recipe" is something people enjoy and are comfortable with. That is all.

Jim

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